01
Customisation Stations
Fast, accessible touchpoints where participants personalise garments, products or accessories.
Ideal for: Retail events, brand activations, product launches and high-flow environments.
Berlin-based · Creative textile experiences
Creative textile activations for events people remember.
Therapy Activations designs and delivers hands-on experiences where audiences transform garments, products and textile waste into something personal, playful and meaningful.
Berlin · 2026
Built for real events.
500+ participants engaged · Brand activations · Corporate events · Concerts and festivals · Flexible facilitator network
01 / Participation
Make participation part of the event.
People do not remember every message they see at an event. They remember what they did, made and experienced.
01More participation — Give people something to do, not just something to look at.
02More memorability — Create a personal object, a collective result or a transformation they can talk about afterwards.
03More meaning — Bring existing garments, deadstock, old merchandise and textile waste back into the conversation.
02 / Creative response
One creative partner. Many ways to activate participation.
You bring the event objective. Therapy builds the right combination of format, tools, techniques, materials, branding and facilitation.
02
Upcycling Workshops
Guided sessions where participants transform existing textiles into something new.
Ideal for: Team building, corporate events, educational experiences and smaller groups.
03
Textile Creativity Labs
Flexible spaces where people experiment with materials, techniques and tools at different levels of complexity.
Ideal for: Innovation events, creative retreats, community experiences and longer activations.
04
Live Textile Transformations
On-stage or in-space demonstrations showing how discarded or existing materials can become something new.
Ideal for: Concerts, festivals, talks, brand storytelling and public demonstrations.
03 / Objectives
Start with the event objective.
01Brand activations — Create a branded touchpoint that attracts attention, invites participation and leaves people with something personal.
02Corporate experiences — Give teams a creative, social and tangible way to connect with each other and with company values.
03Public and festival experiences — Build open, flexible formats that work with different participation times, skill levels and audience flows.
04 / Framework
Tailored does not mean improvised.
Every Therapy Activation is configured through clear decisions around event goal, audience, format, techniques, materials, branding, scale and outcome.
We customise the creative experience. The operational framework stays clear.
05 / From brief to event
From event objective to onsite experience.
0101 — Brief: You share the event objective, audience, date, location, scale and brand context.
0202 — Concept: We propose the right activation format, techniques, materials, staffing and level of customisation.
0303 — Preparation: We develop prototypes, prepare materials, build the station and coordinate the team.
0404 — Delivery: We set up, facilitate participation, manage flow, adapt onsite and follow up.
06 / Selected collaborations
Selected experiences.
01Lollapalooza — A fast customisation station with patches, textile vinyl and accessible tools. 2 days · 500 participants · Berlin.
02Adidas — Participants transformed sneaker insoles into a collective sculptural artwork. 3 hours · Berlin Marathon anniversary.
03JetBrains — Two parallel stations for old merchandise transformation and accessory upcycling. 1 day · 50 participants.
04Overheated / Billie Eilish — Artist-inspired patches, second-hand T-shirts, on-site sewing and metallic studs. 250 participants.
07 / Why Therapy
Creative enough to be distinctive. Structured enough to deliver.
We combine creative development, personalisation, sustainable material use and flexible delivery through a trained facilitator network.
08 / Questions
Frequently asked questions.
01Can you work from an existing idea? Yes. We can develop a proposal from scratch or turn an existing idea into an executable format.
02Can we integrate our branding? Yes. Branding can be incorporated into materials, patches, colours, products, tools, signage or final outputs.
03Does Therapy provide staff? Yes. We coordinate facilitators and adapt the team to the scale and complexity of the activation.
04When can we receive a proposal? For complete briefs, Therapy can deliver an initial creative proposal within five working days.
Give people something to do, make and remember.
Tell us what your event needs to achieve. We will help turn it into a hands-on textile experience.